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Advertising Benchmarks Explorer
Typical performance benchmarks by channel and industry, with sources. Filter to compare.
Starting CPMs on OmnyaPer 1,000 impressions
- Streaming TV$18
- YouTube$9
- Audio$15
- Display$5
| Channel | Industry | Metric | Typical value | Source |
|---|---|---|---|---|
| Streaming TV | All | Starting CPM on Omnya | $18 | Omnya pricing |
| YouTube | All | Starting CPM on Omnya | $9 | Omnya pricing |
| Streaming Audio | All | Starting CPM on Omnya | $15 | Omnya pricing |
| Display | All | Starting CPM on Omnya | $5 | Omnya pricing |
| Display | All | CPM | $2-$8 | Programmatic market averages, 2026 |
| Display | Retail | CTR | 0.07%-0.15% | Google Display benchmarks |
| YouTube | All | CPV | $0.03-$0.09 | YouTube advertising benchmarks |
| Meta (Facebook & Instagram) | All | CPM | $6-$14 | Meta auction averages, 2026 |
| Search | Home Services | CPC | $5-$20 | Google Ads industry benchmarks |
| Streaming Audio | All | CPM | $8-$18 | Digital audio market averages, 2026 |
About these numbers
Third-party rows are typical market ranges from the sources linked in each row; your results will differ. Rows marked “Starting CPM on Omnya” are the published starting prices on our pricing page. Final CPM depends on targeting, audience size and inventory.
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